Bolts from the blue

In the BlueChip team you’ll find all the things you’d expect from a world class financial services communication firm … like a net promoter score of 81%. Okay that’s almost unbelievably high. It clearly didn’t happen by doing the same things, the same way, as others in our space do. So what do we do differently? As a client or colleague we’ll tell you what you need to hear (we call this the kind truth), not just what you want to hear. We’re incredibly democratic and we play to our strengths. We don’t carry passengers. Those values are reflected here, where we share insights gained from working with the world’s best financial services brands on their communication. Please join the conversation.

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Economic prospects for 2015
Yesterday the Financial Standard’s annual Chief Economist Forum signalled the real start to the working year. This gathering of prominent economists shared their views on the economic and investment prospects both in Australia and globally. BlueChip was there – and brings you these highlights. Christopher Probyn, Chief Economist, State Street Global Adviser read more
Financial services content marketing: how to give your audience the content it wants
Whether you are a super fund, fund manager, or a life insurer, the overarching imperative of a c read more
There’s more to PR than just media relations…
In the first few months of my career as a comms consultant, I believed that success for my clien read more
A round up of 2014: The year that was in financial services communication
By: Carden Calder & Natasha Drilon Last year we predicted what the year 2014 would bring read more
Follow through needed on Financial System Inquiry
After over 6,500 submissions, the much anticipated Financial System Inquiry (FSI) report was rel read more
How many businesses could you start this week?
This week, as we celebrate and encourage women entrepreneurs in honour of Women's Entrepreneurshi read more
Leadership communication: three things about all great conference presentations
Attending the Association of Superannuation Funds of Australia (ASFA) 2014 with 1,899 other del read more
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